Introduction & Scope
This Privacy Policy applies to our website, our direct sales and affiliate program, our representatives and agents, and any information collected through our online or offline interactions.
It covers our website at richlance.com, our direct sales and affiliate activities, customer support and representative interactions, and online forms, communications, and related digital platforms.
Information We Collect
Personal Data: Name, email address, phone number, home or delivery address, and similar identifying details.
Transaction Data: Purchase history, payment-related details, and order information.
Technical Data: IP address, browser type, device details, and website usage information.
Marketing Data: Preferences, interests, and communication history.
How We Use Your Information
Order Processing: To confirm purchases, fulfill orders, and deliver products or services.
Communication: To respond to inquiries, share updates, and provide customer support.
Marketing: To personalize offers, improve targeting, and enhance customer experience.
Compliance: To meet legal, regulatory, and business record-keeping obligations.
Research & Improvement: To analyze usage patterns and improve our website, services, and business systems.
When We May Share Information
Service Providers: Payment processors, logistics partners, hosting partners, and similar vendors.
Affiliates & Partners: Approved entities within our wider business ecosystem where required for service delivery.
Regulatory Bodies: Law enforcement, regulators, or courts where disclosure is required by law.
Business Successors: In the event of a merger, acquisition, or restructuring.
Security & Retention
How We Protect Data: Secure data transmission using HTTPS/SSL where applicable, restricted internal access to authorized personnel, and routine backups with operational safeguards.
How Long We Keep Data: For as long as an account or service relationship remains active, for a limited period after inactivity where operationally required, and for longer where retention is required by law or for legitimate business records.
Your Rights & Choices
Request access to your personal information.
Ask us to correct inaccurate or incomplete data.
Request deletion where appropriate.
Opt out of marketing communications.
Cookies
Our website may use cookies and similar technologies to improve navigation, remember preferences, and help us understand site usage so we can improve the overall experience.
Policy Updates & Contact
We may update this Privacy Policy from time to time. Any updates become effective when posted on this page. By continuing to use our website or services, you acknowledge that you have read and accepted the current version of this policy.
For privacy questions, concerns, or data requests, please contact Richlance International at support@richlance.com.